Tourism Research

 

Unit name and code: THT3114 Tourism Research

 

Assessment 3: Research Report (Individual Task)

 

 

Name of the Chosen Topic:

Data Analysis Report on the Assessment 3

 

 

Prepared By:

 

Name:

Student id number:

 

 

 

Prepared For:

Lecturer/tutor name:

Campus: Sydney | Melbourne

 

Total Words: XXX       words, Out of 2000 words

 

 

Total Marks:     40

 

 

 

 

 

 

Submission Date:  3 Oct 2021, 23:59

 

Table of Contents

 

No Themes and Sub issues Page Number
1.0 1.0 Research Overview – Summary Table of the assessment 2 and Visual Hypothesis

1.1 Background to the Issue

1.2 Identify the aim and your motivation for the chosen topic.

 

 
2.0 2.0 Research Design

2.1 Sampling

2.2 Data Collection – Tools – Survey Questionnaire

 
3.0 3.0 Findings and Analysis

3.1 Data Count – Sorting, Coding, tabulating the data sheet.

3.2 Bar Chart 1 –

3.3 Pie Diagram

3.4 Central Tendency

3.4.1 Mean

3.4.2 Median

3.4.3 Mode

3.5 Summary Table –

 

 
4.0 4.1 Conclusion

4.2 Recommendations

4.2.1 Recommendations for Future Researchers

4.2.2 Recommendations for Owner/Entrepreneur

4.2.3 Recommendations for Employee

 

 
5.0 References (APA Style)  
6.0 6.0 Appendix

6.1 Appendix A: Modified Final Questionnaire

6.2 Appendix B: One Sample of Collected Questionnaire

6.3 Appendix C:

6.4 Appendix D:

 

 

 

 

Assessment 3 – Overview

 

Cover letter

 

OCT XX, 2021

 

Venky Penchalliah/Sudhir Lad

Sessional Academic

Academies Australasia Polytechnic (AAPOLY)

Level 6, 333 Kent Street, Sydney, NSW 2000

 

 

Dear Venky/Sudhir

 

I am pleased to submit to you this research report for my project assessment 3, tentatively titled “NAME OF STUDY AS PER ASSESSMENT 3”. The purpose for this research proposal is to request IMPLEMENTATION SUMMARY – HEADING | INDUSTRY | BENEFITS/OUTCOME to complete the project.

 

I have completed at least 15 surveys with the modified questionnaire (appendix A).

 

Thank you for your time and attention.  If you have any questions or concerns, please contact me either at MOBILE NUMBER or EMAIL. I will serve as the contact person for this project. I look forward to your comments and approval.

 

Sincerely

 

Signature

 

FIRST NAME, LAST NAME

Principal Investigator

 

 

REPORT

 

1.0 Research Overview – Summary Table of the assessment 2 and Visual Hypothesis

 

1.1 Background to the Issue –

 

1.2 Identify the aim and your motivation for the chosen topic. –

 

 

2.0 Research Design –

 

2.1 Sampling –

 

2.2 Data Collection – Tools – Survey Questionnaire

 

3.0 Findings and Analysis –

 

3.1 Data Count – Sorting, Coding, tabulating the data sheet.

 

3.2 Bar Chart 1 –

3.3 Pie Diagram –

 

3.4 Central Tendency –

3.4.1 Mean –

3.4.2 Median –

3.4.3 Mode –

3.5 Summary Table –

 

4.1 Conclusion –

4.2 Recommendations

 

4.2.1 Recommendations for Future Researchers –

 

4.2.2 Recommendations for Owner/Entrepreneur –

 

4.2.3 Recommendations for Employee –

 

 

5.0 References (APA Style)

 

6.0 Appendix

 

6.1 Appendix A: Modified Final Questionnaire

6.2 Appendix B: One Sample of Collected Questionnaire

 

6.3 Appendix C:

 

6.4 Appendix D:

 

 

ASSESSMENT IDEAS (REMOVE THE FOLLOWING PART DURING SUBMISSION)

Word limit 2000 (+-10%)

 

  • Research Overview – – Summary Table of the assessment 2

 

Research Topic Variables
 

 

Same/Updated/New

Variable 1: Same/Updated/New

 

Variable 2: Same/Updated/New

 

Gap Variable: Same/Updated/New

 

 

Visual Presentation of the Hypothesis (Updated) – No Literature

 

Final 3 JOURNALS IN APA STYLE – YOU HAVE USED IN THE ABOVE TABLE

 

 

DEMONSTRATION

Research Topic Variables
Relationship Marketing through Social Media and Customer Satisfaction in the

ZEMZEM CAFE Same/Updated/New

 

Article – 2010

 

 

COVID-19 – Article 2002 – 2020 – 2021

Variable 1: Marketing strategy and customer satisfaction Same/Updated/New

 

Variable 2: Customer demand service and customer expectation Same/Updated/New

 

Gap Variable: Social Media Usage Marketing communication, Service perception and customer service expectation Same/Updated/New

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Visual Presentation of the Hypothesis (Updated) – No Literature

 

  • H1: There is a significant relationship between relationship marketing and marketing strategy
  • H2: There is a significant relationship between relationship marketing and customer satisfaction
  • H3: There is a significant relationship between relationship marketing and customer service
  • H4: There is a significant relationship between relationship marketing and customer expectations
  • H5: There is a significant relationship between relationship marketing and marketing communications

 

 

  • Journal 1:

Yusra, Agus, A., (2019). The Influence of Online Food Delivery Service Quality on Customer          Satisfaction and Customer Loyalty. The Role of Personal Innovativeness. Retrieved from             https://www.researchgate.net/profile/Yusra-Yusra-            2/publication/339551642_The_Influence_of_Online_Food_Delivery_Servic            e_Quality_on_Customer_Satisfaction_and_Customer_Loyalty_The_Role_of            Personal_Innovativeness/links/5e58910d4585152ce8f4b915/The-Influence-          of-Online-            Food-Delivery-Service-Quality-on-Customer-Satisfaction-and-         Customer-Loyalty-

The-Role-        of-Personal-Innovativeness.pdf

 

 

 

 

Yusra, Agus, A., (2019). The Influence of Online Food Delivery Service Quality on Customer          Satisfaction and Customer Loyalty. The Role of Personal Innovativeness. Volume – Issue – pp XX- XX. doi:

 

 

  • Journal 2:

Suhartanto, D., Helmi Ali, M., Tan, K. H., Sjahroeddin, F., & Kusdibyo, L. (2019). Loyalty toward online     food delivery service: the role of e-service quality and food quality. Journal of Foodservice Business Research22(1), 81–97.

https://doi.org/10.1080/15378020.2018.1546076 Ö

 

  • Journal 3:

Chetan Panse, D. S. R., Sharma, A., & Dorji, N. (2019). Understanding consumer behaviour towards utilization of online food delivery Platforms. Journal of Theoretical and Applied Information Technology97(16). Pp – XX – XX

 

 

1.1 Background to the Issue – AT LEAST 2 SCHOLARLY ARTICLES FROM THE ASSESSMENT 2 AND MANY MORE WEBSITES TO JUSTIFY YOUR THOUGHTS

1.2 Identify the aim and your motivation for the chosen topic. – YOUR OWN WORDS – REFLECTIVE VIEWS – AGREE OR DISAGREE

 

2.0 Research Design – PASTE CONCEPTUAL FRAMEWORK AND DISCUSS IN YOUR OWN LANGUAGE

2.1 Sampling – TYPE OF SAMPLING METHOD – PROBABILITY VERSUS NON-PROBABILITY _ WHY THAT METHODS _ AT LEAST 2 SCHOLARLY ARTICLES TO SUPPORT

2.2 Data Collection – Tools – Survey Questionnaire

 

3.0 Findings and Analysis – USE THE DATA FROM THE QUESTIONNAIRE RESPONSE

3.1 Data Count – Sorting, Coding, tabulating the data sheet. – SEPARATE EXCEL SHEET ATTACHMENT – 15 SURVEYS

3.2 Bar Chart 1 – BENEFIT IF USING THIS – LITERATURE AND WEBSITES AND THEN USE THE FINDINGS TO DISCUSS THE CURRENT RESULT – i.e., GENDER VERSUS FOOD DELIVERY

3.3 Pie Diagram – BENEFIT IF USING THIS – LITERATURE AND WEBSITES AND THEN USE THE FINDINGS TO DISCUSS THE CURRENT RESULT, i.e., CLIENT ORIGIN VERSUS MOBILE APPS

 

3.4 Central Tendency – BENEFIT IF USING THIS – LITERATURE AND WEBSITES AND THEN USE THE FINDINGS TO DISCUSS THE CURRENT RESULT

3.4.1 Mean – BENEFIT IF USING THIS – LITERATURE AND WEBSITES AND THEN USE THE FINDINGS TO DISCUSS THE CURRENT RESULT

3.4.2 Median – BENEFIT IF USING THIS – LITERATURE AND WEBSITES AND THEN USE THE FINDINGS TO DISCUSS THE CURRENT RESULT

3.4.3 Mode – BENEFIT IF USING THIS – LITERATURE AND WEBSITES AND THEN USE THE FINDINGS TO DISCUSS THE CURRENT RESULT

3.5 Summary Table – SCREENSHOT OF EACH RESPONSE TOGETHER

https://www.youtube.com/watch?v=KYALCR6Bdxk&ab_channel=Dr.WendiL.Benson

 

 

4.1 Conclusion – Clear re-statement of the main results of the report and a summary of the main results issues (2.0 and 3.0) and evaluation in your own words – REFLECTIVE VIEWS

4.2 Recommendations

4.2.1 Recommendations for Future Researchers – NO NEW REFERENCE LITERATURE – FULL SENTENCE

4.2.2 Recommendations for Owner/Entrepreneur – NO NEW REFERENCE LITERATURE – – FULL SENTENCE

4.2.3 Recommendations for Employee – NO NEW REFERENCE LITERATURE – – FULL SENTENCE

 

5.0 References (APA Style) – https://libguides.library.usyd.edu.au/ld.php?content_id=47913440

 

6.0 Appendix

 

6.1 Appendix A: Modified Final Questionnaire (Non-Filled)

 

6.2 Appendix B: One Sample of Collected Questionnaire (Filled)

 

6.3 Appendix C: Entire 15 Clients Spreadsheet (Attachment)

 

6.4 Appendix D:

 

 

 

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