Summative Assessment

Welcome to GSS
Assignment
Preparation and
Support

Agenda
Summative assessment recap
Recap Topics 1-7
Critical point for the submission
Questions
Next steps This Photo by Unknown Author is licensed under CC BY-NC-ND
Today’s Learning Outcomes
Recap the key concepts covered in Topics 1-7
of the module
Have full clarity on the Summative Assessment
and be prepared for its submission

Summative
assessment recap

Summative brief recap
Business report / PowerPoint presentation review
Business report:
• Four tasks description
• Report structure
• Marks distribution
PowerPoint presentation:
• Presentation structure
• Content per slide
• Marks distribution
• How to copy slides in MS Word
Section 3: Marking Guide
Topic 1 – 7 review
Link to summative
assessment tasks

Module summary and summative assessment
Topic 2
External
analysis
Topic 3
Internal
analysis
Topic 7
Ethics and
CSR
Analysis,
evaluation &
Competitive
Advantage
Topic 6
Sustainability
Topic 5
Corporate
strategy
Topic 4
Global
strategy
Corporate
strategy
analysis
CSR
strategy
analysis
Sustainability
analysis
Task 1 Task 2 Task 3 Task 4 Presentation
Global
strategy
analysis
Summative assessment
Summative report
Task 1 -The External and Internal Environment
Reference Module Topic 1, 2, 3:
• Identify and critically analyse the external and internal environment for Tesla using relevant models.
• Discuss in more detail what you consider to be the 3 most critical factors emerging from your
analysis.
• Determine Tesla’s current sources of competitive advantage and critically evaluate how they maintain
and build on this competitive advantage.

Summative report
Task 1 -The External and Internal Environment
To help you complete this task you can follow this structure:
External analysis:
• Application of appropriate models to analyse the external influences on the Automobile Industry
• Application of appropriate models perform an analysis of the structure and attractiveness of the
Automobile Industry by identifying the key forces acting on the industry, including industry competitive
conditions and Tesla’s main competitors
Internal analysis:
• Application of appropriate models to analyse the internal capabilities/resources on Tesla
• Tesla’s competitive advantages
Evaluation:
• Key opportunities and threats faced by Tesla
• Tesla’s strengths as well as its key weakness. Answer should be logically linked to
external and internal environment analysis

Task 1: External environment models
PESTEL 5 Forces
Industry Life cycle
Strategic Group

Task 1: Internal environment models
Resource-based View
VRIO Model
Value Chain
Gap Analysis

Task 1: Evaluation
Summative report
Task 2 – Strategy in the Global Environment
Reference Module Topic 4:
• Using relevant models for analysing how organisations enter into foreign markets, critically evaluate
the motives for Tesla expanding internationally and explain how this impacts their overall company
strategy
• Provide justified recommendations for the different strategies Tesla can use to compete in the global
environment

Summative report
Task 2 – Strategy in the Global Environment
To help you complete this task you can follow this structure:
• Application of appropriate models to analyse the reasons and strategic benefits for Tesla to expanding
internationally
• Internationalisation strategy options available for Tesla and recommendations of which one(s) best
suit its global expansion
• Entry models that best suit Tesla’s global expansion strategy. Provide justified recommendations

Task 2: Strategy in the Global Environment
Yip’s model: drivers for internationalisation
Task 2: Strategy in the Global Environment
Internationalisation strategies Entry models/strategies
Summative report
Task 3 – Corporate Strategy
Reference Module Topic 5:
• Evaluate and critically analyse the use of horizontal integration, vertical integration, outsourcing or
strategic alliances
• Provide recommendations as to how Tesla can increase their profitability

Summative report
Task 3 – Corporate Strategy
To help you complete this task you can follow this structure:
• Tesla’s supply chain analysis and key forward and backward components of Tesla’s supply chain
• Tesla’s options for vertical and horizontal integration. Recommendations of which one(s) can improve
the firm’s competitive strategy, including options for outsourcing and strategic alliances. Provide
justified recommendations

Task 3: Corporate Strategy
BCG
matrix
GE
matrix
Ansoff’s matrix
Diversification
Horizontal &
vertical integration

Summative report
Task 4 – Strategic Purpose – Ethics and CSR
Reference Module Topic 7:
• Using relevant theoretical models analyse and evaluate Tesla’s CSR strategy
• Identify and critically discuss the main ethical issues which Tesla currently faces and
• Provide recommendations as to how they can address these

Summative report
Task 4 – Strategic Purpose – Ethics and CSR
To help you complete this task you can follow this structure:
• Application of appropriate models to analyse Tesla CSR initiatives and the main ethical issues the
firm currently faces
• Justified recommendations as to how Tesla can address these issues and therefore reduce their
impact on stakeholders

Task 4: Ethics and CSR
Business areas
facing ethical
dilemmas
Mapping CSR initiatives to
UN’s Sustainable
Development Goals
Carroll’s model

Summative report
PowerPoint Presentation – Strategic Purpose – Sustainability
Reference Module Topic 6:
To help you complete this task you can follow this structure:
• Identify, analyse and evaluate the PEOPLE, PROFIT and PLANET aspect of the three main pillars of
sustainability in relation to Tesla
• Key points of interest for the CEO of Tesla regarding future sustainable development
• Relevant recommendations

PowerPoint Presentation:
Sustainability
triple bottom line
Points to remember
for the submission

Critical points to remember for the submission
• Read and follow the Assessment Brief
• Applying theoretical concepts to Tesla case
• Use facts/figures to support claims
• Careful with the similarity scores and lack of
references (PAP/PAM)
• In-text citations and referencing must use
Harvard Referencing format
• Improve report presentation, grammar, spelling,
document and sentence structure
• Don’t forget to add the PowerPoint presentation
to the business report appendix
This Photo by Unknown Author is licensed under CC BY-SA-NC
Questions ???
This Photo by Unknown Author is licensed under CC BYNC-ND
Next Steps
• Review the fundamental information
• Go through the Preparation part of this week (if not done
yet)
• Write and submit your Summative Assessment

Thank you!