Reflective Journal Marking Rubric

Assessment 4: Reflective Journal Marking Rubric (20%)

Performance
Indicators
CRITERIA
EXCEEDS STANDARD MEETS STANDARD YET TO ACHIEVE MINIMUM
STANDARD
High Distinction (HD)/80-100
Excellent/exemplary/exceeding high
standard
Distinction (D)/ 70-79
Very good/ exceeds expectations
Credit (C)/60-69
Good/Well done
Pass (P)/ 50-59
Acceptable/Satisfactory/ Proficient
Fail (N) /0-49
Poor/unacceptable/Not
attempted/requires further
development/needs improvement
Outstanding, insightful work. Goes
beyond requirements of the task to
develop a response, which is
thoughtful, reflective and considers
alternative views. Student makes
connections among ideas and
information from different sources
or from different aspects of the
course.
Very good work. Purposefully and
logically developed. Thoroughly
addresses all aspects of the task.
Synthesis of details and concepts
from various sources or topics.
Student shows evidence of sound
understanding and thoughtful
examination.
Good work. Generally clear, accurate
and relevant. Adequately addresses all
requirements of the task. Student
demonstrates understanding of course
concepts, with evidence of some
thoughtful examination and reflection.
Development is generally logical; facts
generally correct but tends to focus on
one interpretation.
Satisfactory work. Shows basic
understanding of concepts with minimal
evidence of reflection or thoughtful
analysis. Student complies with the basic
requirements, relies on limited sources of
information, little integration of
concepts.
Unsatisfactory work. Fails to
address the topic in a meaningful
way. May be extremely brief,
inaccurate, illogical or
undeveloped.
Reflective Journal (100%)
Pre-learning
reflection – Part A
(20%)
Reflection demonstrates an
excellent understanding of student’s
current online personal branding
the various forms of social media
constituting their online brands
Reflection demonstrates a very good
understanding of student’s current
online personal branding the various
forms of social media constituting
their online brands
Reflection demonstrates a good
understanding of student’s current
online personal branding the various
forms of social media constituting their
online brands
Reflection demonstrates a limited
understanding of student’s current online
personal branding the various forms of
social media constituting their online
brands
Reflection shows no understanding
of student’s current online
personal branding the various
forms of social media constituting
their online brands
Post-learning – Part
B (30%)
Reflection demonstrates an
excellent understanding of personal
online branding topics and how this
can be applied to themselves and
their future careers
Reflection demonstrates a very good
understanding of personal online
branding topics and how this can be
applied to themselves and their
future careers
Reflection demonstrates a good
understanding of personal online
branding topics and how this can be
applied to themselves and their future
careers
Reflection demonstrates a limited
understanding of personal online
branding topics and how this can be
applied to themselves and their future
careers
Reflection shows no understanding
of personal online branding topics
and how this can be applied to
themselves and their future
careers
Action plan (30%) Action plan gives an excellent,
realistic account of future steps that
student will take following the
course. Action plan is highly
thoughtful and excellently laid out
for student to implement plan of
action
Action plan gives a very good, realistic
account of future steps that student
will take following the course. Action
plan is thoughtful and mostly clear in
its layout for student to implement
plan of action
Action plan gives a good account of
future steps that student will take
following the course, perhaps not very
realistic. Action plan is sufficiently
thoughtful and fairly well laid out for
student to implement plan of action
Action plan gives a limited account of
future steps that student will take
following the course. Action plan is
generally lacking thoughtfulness and the
layout doesn’t overly assist implementing
plan of action
No action plan is provided or lacks
any substance. Layout is complex
and difficult to follow/implement.
Writing Style (20%) The language is clear and expressive
showing a strong writing style and
without grammar, punctuation,
usage, and spelling errors. Report
is within required word limit of 1000
words.
Well written and clearly organized
using standard English, characterized
by elements of a strong writing style
and basically free from grammar,
punctuation, usage, and spelling
errors. Report is within required word
limit of 1000 words.
Above average writing style and
logically organized using standard
English with minor errors in grammar,
punctuation, usage, and
spelling. Report is within required
word limit of 1000 words.
Average and/or casual writing style that is
sometimes unclear and/or with some
errors in grammar, punctuation, usage,
and spelling. Report is too long or too
short.
The language is not clear and
expressive showing a weak writing
style and too many grammars,
punctuation, usage, and spelling
errors. Report is too long or too
short.