of reviewed methods and research designs where appropriate

GBE807 Dissertation Marking Guide – V3 Word Guide Marks Word Guide Marks Abstract 200 1 Concise summary of entire Dissertation Introduction to Dissertation 1,000 3 Business idea is clearly and succinctly explained Research objectives and questions clearly linked to business idea RESEARCH Literature Review 4,000 9 Discussion of peer reviewed work is organised in key themes Demonstrated clear understanding of reviewed methods and research designs where appropriate Theory, concepts and models identified and applied to business idea Logical conclusion, and gaps in research knowledge discussed Methodology: Secondary Data option 2,000 8 OR Methodology: Primary Data option 2,000 8 Methodology developed and linked with relevant theoretical framework Methodology developed and linked with relevant theoretical framework Methodology is appropriate for the research objectives and questions Methodology is appropriate for the research objectives and questions Clearly explains method(s) to gather and analyse secondary data Clearly explains method(s) to collect and analyse data Clearly explain steps taken to manage credibility of secondary data Clearly explain steps taken to manage bias and ethical issues Data Results and analysis: Secondary Data option 2,800 9 OR Results and analysis: Primary Data option 2,800 9 Results are discussed and analysed by the student Results are discussed and analysed by the student Integrated analysis of literature review conclusions and secondary data results Integrated analysis of literature review conclusions, primary and secondary data results Discuss the implications of results and literature review for business idea Discuss the implications of results and literature review for business idea Business idea is refined in light of literature review conclusions and results Business idea is refined in light of literature review conclusions and results RESEARCH: TOTAL WORDS AND MARKS 10,000 30

Leave a Reply

Your email address will not be published. Required fields are marked *