global business environment

Management report analysing the issues affecting the global business environment from the point of view of the case study SME (Elecdyne)

Project description
This paper will submite throught UK turnitin System, Please do not plagiarism. Thanks.

I sent you a my friends’s sample Paper. Wish this sample paper can shows you some ideas about this paper. Please do not copy this sample work. Use different countries within the paper.

Detailed Instructions
1.The assignment brief indicates the themes to be covered in this assignment. Specifically this means that themes 1 and 2 are the ones to be focused upon.
2.Specifically, the topics should be related to the Elecdyne case study (Themes 1 and 2). This means that your assignment should answer the following questions from the case study :-

From theme 1. Identify the factors that you think Elecdyne should collect information on for creation of its internationalisation strategy, and present these within an appropriate analytical framework for the 3 countries you think Elecdyne should consider internationalising to, ensuring that you are also able to compare with Japan.
From theme 2: Using an appropriate analytical framework, undertake an appropriately weighted internal and external analysis for Elecdyne, for the external factors analysing 3 countries we should consider internationalising to comparing with Japan, concluding with decisions on which country to internationalise to, how, and why).
3.It is essential that you include (properly referenced to in the text using the Harvard system) current information from the internet, news items etc. which pertain to Global issues and the electronics industry in particular, as well as using relevant academic journal articles and books. The minimum number of SEPARATE SOURCES that should be used and referenced for this assignment is 10.
4.The reference list should be included as a Reference List at the end of the assignment (this list will not be included in the word count). Any citations may be put in appendices and will not be included in the word count.
5.The word count is 3000 words
6.Diagrams and Tables which are directly relevant to the topic should be placed in the main text.
7.Depending on the task, you may wish to use SWOT, STEEP, PEST/PESTEL, etc., as frameworks for your analysis. Also see the course textbook for alternative approaches (and also for rating/ranking systems etc. that may also be of use).
8.This assignment, written in report form, should contain your own individual analysis. You do not need to include everything that your group collected/presented.
9.Any group work that is used (e.g. diagrams, text, etc.) should be clearly labelled with your group and placed in an appendix.
10.The Tutor is permitted to answer specific questions related to structure and presentation but cannot give feedback on draft assignments.
11.Use of relevant case study material is essential to successful completion of the assignment. You are able to make a start now, since the assignment is split between the distinctive themes 1 and 2
12.Make sure that you back up (i.e. save) any presentations or notes that will help you develop your individual report.

Assessment Criteria

The following criteria will be used to determine the extent to which the candidate has met the learning outcome of this assignment. The ability to:

appraise, analyse and evaluate the global environment facing the business; and
appraise, analyse and evaluate the business internationalisation strategies.

Marks available

The rubric to be used in marking the assignment will be as follows :-
Criteria:% of Total Marks for that criteria
Discussion-Content 10%
Discussion -depth of research10%
Data included 10%
Literature 10%
Applied data presented 10%
Theory presented10%
Practicality – Understanding of practical issues10%
Structure of Assignment10%
Originality of recommendations10%
Presentation 10%

Er3S72 Advice on structure for assignment

Introduction should have brief description of company situation and what the report will cover.

Current / Future Business Environment
oSteep – table / group trend map with referenced material from web, journal articles, etc.

Choices for Company
Brief Justification of 3 countries to compare with Japan.

Briefly explain and justify analytical structure to use e.g. swot & pest/pestle/steep combination table (use reference to assist justification if possible). And outline weights to be used (small table would be sufficient).

Table(s) of data an analysis should include:-

Strengths and Weaknesses with sub headings.

Analysis of 3 countries against Japan :-Opportunities and threats combined with pest / pestle / steep should include weightings and calculations. It also needs to present data for Japan and 3 other countries chosen. Real data included should include cost, technology, market, culture and risk data. Exchange rate data and cluster data may also be suitable here.

oYou may wish to have summary table of the scores for the countries, for the pest / pestle / steep

Then discussion of location decision (i.e. which country and why, using the summary)

Choice of Method (Joint ventures, Greenfield sites, Mergers /Acquisitions)
Table explaining different choices available and strengths and weaknesses of each.
Choice of method and why. (Speed, Control Cost, Risk etc)

Brief conclusion


Carrier, C. Cossette, P and Verstraete, T. (2000) Experimental implementation of a new creative method to support futurology by small businesses in a strategic management perspective. Journal of Enterprising Culture. Vol. 8, No. 2, pp121-140.
CIA (2010) World Fact Book. Available at: (Accessed on 28.11.11)