Critically analyse the internal and external business

Studying Global
Strategy and
Sustainability Module

Agenda
Module Learning Outcomes
Module Topics
Student Expected Commitment
Assessments
Tutor Communication

Module Learning
Outcomes
Critically analyse the internal and external business
environment as sources of competitive advantage to facilitate
global strategy
Critically evaluate both strategic direction and strategic options
in complex business environments
Evaluate the implications of global strategy to
management practice within a business environment
Assess and apply suitable frameworks and ideas to formulate
and control sustainability for organisations in a global context

Module Topics
6
5
4
3
2
7
STRATEGIC
LEADERSHIP –
MANAGING THE
STRATEGY MAKING
PROCESS
INTERNAL ANALYSIS –
DISTINCTIVE
COMPETENCIES
PROFITABILITY AND
COMPETITIVE
ADVANTAGE
EXTERNAL
ANALYSIS –
OPPORTUNITIES
AND THREATS
CORPORATE STRATEGY –
DIVERSIFICATION
INTEGRATION AND
OUTSOURCING
21
STRATEGIC PURPOSE –
ETHICS AND CSR
STRATEGIC PURPOSE –
SUSTAINABILITY AND
CORPORATE PERFORMANCE
STRATEGY IN THE GLOBAL
ENVIRONMENT – PROFIT GROWTH
THROUGH GLOBAL EXPANSION
1
Theory &
Practice Balance

Student Expected
Commitment
Prepare (up to 8 hours)
• Topic overview
• Coursework book
• Additional Reading and Videos
Apply (up to 1 hour)
• Assessment
• Discussion forum (used for the collaboration)
Collaborate (4 hour webinar)
• Summary of prepare section
• Review of discussion forum activity
• Recap, Q&A, Discussion
Consolidate (up to 1 hour)
• Round Up (compose your assessment)
• Multiple Choice Questions
• Extension
Keep up with your weekly
learning and activities
Do Preparation and Apply
before the live-session
Engage during the live session
Do the Consolidate activities
before moving to the next topic
Assessments
• For this module you will be given a
case study from which you will produce a
3,000-word written report which accounts for
70% of the mark and a PowerPoint
presentation which accounts for 30% of the
mark totalling 100%
• 50% is the pass mark
• The written assessment is comprised
of
4 Tasks which you will complete over
time, through your weekly consolidation
activities.
• The
formative assessment represents
the first 2 tasks of your summative
assessment and it is your
ONLY opportunity
to have feedback from the tutor
Do the weekly Round-up
activities
Submit the Formative
Assessment
and get feedback
from your tutor
Use the Marking Guide for
each task
Use the table that maps
assessment tasks towards
module topic and expected
weekly workload

Tutor Communication
MODULE FORUM
Public and shared items – max 48 working hours
for a reply
EMAIL
Private items – max 48 working hours for a reply